Bunker Workout
Logo Design, Graffiti Lettering
Client: Kalaga Physio + Fitness
About:
In addition to the branding project for Kalaga Physio + Fitness, I made a graffiti logo for the couple’s small gym called “Bunker Workout” in which Pawel Kalaga holds his personal trainings.
Copyright:
Nadine L. Keller: All content is original.
Logo Design
“Bunker Workout” received its name because it is a small gym located in a bomb-proof basement, which is still quite common in Switzerland. The client was looking for a fresh logo design in a bold graffiti style. So I created this lettering which is fully hand-drawn by myself.
Colour scheme
The colour “Ocean” was used again in this logo as it is a sub-brand to “Kalaga Physio + Fitness”. To make it more striking and bold I added a vibrant orange and made a gradient with these two colours. Black and white were added to bring the needed contrast.
Application
We had transparent PVC business cards made with partial 3D varnish on the logo mark. On the back is the QR code that leads to their website. Another idea was to make a mural in the fitness studio itself, but at this point it has not been made yet, so the image below is a mockup as an example.
